Two distinct designs, one shared language: the jersey becomes the thread that connects participants, the local area, and the experience, turning every pedal stroke into a unique moment of L’Étape Italy.
Cuneo, 23 March 2026 – L’Étape Italy by Tour de France unveils the official jerseys for the 2026 edition of L’Étape Piemonte and L’Étape Mondovì : two distinct yet complementary interpretations, capable of conveying the territories, emotions, and the spirit of the challenge. Both jerseys are not just technical garments, but true symbols of belonging. They anticipate the experience, mark entry into the event, and accompany each participant from the very first moments.
With this launch, L’Étape Italy by Tour de France strengthens its role in developing the format in Italy, combining aesthetics, performance, and storytelling into a strong, recognizable, and coherent visual identity. Two events, two territories, one promise: to experience cycling as a total experience, starting with what you wear.
L’Étape Piemonte: the landscape that accompanies the race
The green of the valleys, the blue of the sky, and the yellow of the sun blend with the iconic yellow of the Tour de France. The jersey captures the light and the shades of the Maritime Alps, turning the territory into a graphic gesture that accompanies every pedal stroke. The fluid lines and shaded contours evoke a sense of movement and immersion in the landscape, as if the race wraps around you and everything becomes pure emotion. Wearing it means perceiving the territory even before starting.
L’Étape Mondovì: energy and character of the race
The purple, symbolic color of the Granfondo Alpi del Mare, lights up with the yellow of the Tour de France, creating a bold and immediately recognizable contrast. The graphics are an explosion of energy, designed to convey the strength and intensity of every pedal stroke. Every curve, every effort, every moment of the race is reflected in the design: wearing the jersey means fully entering into the spirit of the event, feeling your own rhythm merge with that of the group and letting yourself be carried away by the adrenaline of the L’Étape experience.
The technical partner: Parentini Bike Wear, 50 years of passion for cycling
The official jerseys are made by Parentini Bike Wear, an icon of high-end cycling apparel celebrating 50 years of experience, innovation, and passion in 2026. Half a century of history in which the company has accompanied generations of cyclists, combining cutting-edge materials, ergonomic fit, and uncompromising performance. For L’Étape Italy, Parentini brings all its know-how , turning the jersey into a true tool of performance and well-being: a garment that wraps, accompanies, and enhances every pedal stroke, able to satisfy both the most passionate amateurs and the most demanding athletes.
The jersey: technical features
From a technical standpoint, the jerseys are developed using the Custom platform, Parentini’s line dedicated to personalized garments for teams and events. The piece is designed to offer maximum fit and comfort even in the most demanding conditions, thanks to highly breathable and lightweight fabrics that promote moisture management and thermoregulation.
The ergonomic and close-fitting cut follows the rider’s position on the saddle, while the construction with elastic materials ensures freedom of movement and stability during pedaling. The result is a high-performance jersey, designed to support the athlete throughout the duration of the effort.
